than just an interest in completing a job. There is a discernible culture in Egon Zehnder, whether one is in Australia or mainland Europe. Their recruitment policy has worked very well for them and they are by far the largest outside America, although they are still having great difficulty establishing themselves in the USA. A further difference in style between the firms is whether the culture of the organisation is centred around one or two key people or is broadly based and spread across all the consultants. An example of a narrow-based firm is Whitehead Mann, where Dr Anna Mann has a strong market presence and is the visible outward sign of the firm and defines its culture and approach to the market place. The other consultants in the team are expected to integrate around that style and there is pressure for them to be seen to do so. Much the same could be said, though not as strongly, of GKR where one of the remaining founders, David Kay, is attracting most of the business and defines the overall style of the firm. perhaps it is not